ABOUT UNIVERSE X HOLDINGS™
Creating Opportunities. Building Legacies. Inspiring Generations.
Welcome to the Universe X Movement™
Universe X Holdings™ is more than a company. It is a movement dedicated to unlocking human potential through innovation, manufacturing, entrepreneurship, talent development and community empowerment.
Founded on the belief that opportunity should never be limited by circumstance, Universe X exists to create pathways where people can discover their talents, develop their skills and build meaningful futures.
Every initiative within our ecosystem has one purpose: to create opportunities that transform lives.
Whether through our Manufacturing & Innovation Hub™, Battle of the Universe X™, Universe X Explorers™, Skills Academy™, or our proudly South African lifestyle collections, we are building an institution designed to serve generations to come.
At Universe X Holdings, we believe that when people are empowered, they build businesses. Businesses build industries. Industries strengthen economies. Economies build nations.
That is the future we are committed to building.
Our Story
Every great movement begins with a single idea.
“What if every South African, regardless of their background, had access to genuine opportunities to discover their potential?”
From that question grew a vision far greater than a business.
Today, Universe X Holdings is developing an integrated ecosystem that combines manufacturing, fashion, talent discovery, entrepreneurship, technology, education and community development into one sustainable model of opportunity creation.
We are not building isolated businesses. We are building a connected ecosystem where every success creates another opportunity.
Our Vision
To become Africa's leading opportunity-driven institution, creating sustainable industries, empowering communities and inspiring generations through innovation, manufacturing, entrepreneurship and talent development.
Our Mission
Universe X Holdings exists to:
- Create sustainable employment through local manufacturing.
- Develop world-class South African lifestyle brands.
- Discover and nurture talent through national competitions.
- Equip young people with practical skills and leadership opportunities.
- Support entrepreneurs and develop local suppliers.
- Build strategic partnerships that create shared value.
- Inspire communities to believe in their own potential.
- Leave a lasting legacy of opportunity for future generations.
Our Purpose
At the heart of Universe X Holdings is one simple purpose:
To create opportunities where they do not yet exist.
Should contribute toward that purpose.
Opportunity is not simply what we offer.
Opportunity is who we are.
Our Values
Integrity
We build trust through honesty, transparency and accountability.
Excellence
We pursue world-class quality in everything we create.
Innovation
We constantly seek better ways to solve challenges and create opportunities.
Leadership
We believe true leaders create opportunities for others.
Collaboration
We achieve more by working together with communities, partners and stakeholders.
Community
Our success is measured by the positive impact we create in people's lives.
Legacy
We build institutions that will continue serving future generations.
The Universe X Ecosystem™
Universe X Holdings brings together several interconnected divisions that strengthen one another.
Universe X Manufacturing & Innovation Hub™
Producing premium apparel, footwear, accessories, corporate wear, school uniforms and lifestyle products while creating sustainable employment.
Battle of the Universe X™
Our flagship national talent platform celebrating creativity, confidence and opportunity.
Universe X Explorers™
A nationwide youth ambassador programme connecting communities with opportunities, digital inclusion and strategic partnerships.
Universe X Skills Academy™
Preparing future leaders, designers, entrepreneurs, innovators and manufacturing professionals.
Universe X Lifestyle™
Luxury collections proudly designed and manufactured in South Africa, representing excellence, identity and purpose.
Enterprise Development
Supporting youth-owned businesses, women-owned enterprises and local suppliers through mentorship, procurement opportunities and business development.
Why Universe X Is Different
Many organisations create products.
Others create events.
Some create jobs.
Universe X Holdings creates an ecosystem where every part strengthens the next.
- 1Our competitions create communities.
- 2Communities create demand.
- 3Demand supports manufacturing.
- 4Manufacturing creates employment.
- 5Employment develops skills.
- 6Skills inspire entrepreneurship.
- 7Entrepreneurs strengthen communities.
- 8Communities create new opportunities.
It is a cycle designed to sustain itself while continuously creating value for South Africa.
A short welcome message from our founder
Meet the Founder & CEO
Abram Booysen
Founder & Chief Executive Officer
Universe X Holdings was founded by Abram Booysen, an entrepreneur driven by a belief that business should be measured not only by financial success, but by the opportunities it creates for others.
His vision extends beyond building a successful company. He is committed to building an institution that empowers young people, strengthens local industries, develops entrepreneurs and contributes meaningfully to South Africa's future.
Through Universe X Holdings, Abram envisions a movement where innovation, manufacturing, education, talent development and community partnerships work together to unlock potential and inspire lasting change.
“Success means little unless it creates opportunities for others.”
Our People
Meet the Team
The organisers and visionaries behind Universe X Holdings.
Thandiwe Mokoena
Founder & Director
Thandiwe founded Universe X Holdings with a vision to turn South African talent into lasting opportunity, and now leads the organisation's strategy and growth.
Sipho Ndlovu
Head of Production
Sipho oversees every production from stage design to live broadcast, ensuring each event meets the world-class standard Universe X is known for.
Lerato Dlamini
Community & Partnerships
Lerato builds the community and corporate relationships that connect Universe X Holdings with the partners and people it serves.
Our Commitment
We are committed to:
Join the Movement
The future cannot be built by one organisation alone.
Whether you are a future partner, investor, supplier, customer or supporter, we invite you to become part of the Universe X Movement™.
Together, we can create opportunities, build legacies and inspire generations.
Get Involved“We are not simply building a company. We are building an institution that creates opportunities for generations. Welcome to the Universe X Movement™.”
Why We Exist
“Because somewhere in South Africa, there is a young person with extraordinary potential who has not yet been given an opportunity. Universe X Holdings exists to help change that story. Everything we build—our factories, our competitions, our products, our partnerships and our people—exists for one reason: to create opportunities that transform lives.”